Corporate Voice
ZIPPO 75TH Anniversary
Zippo has its unchanged design style for 75 years long, its brand name strategy beat most of its competitors, it became an important mark in the American industry. For so many years, how did Zippo cultivate the customer's loyalty for his brand? And how does it find the new opportunities in the changing market. In our coming interview, Gregory Booth, the CEO of Zippo, will tell us the secret of its success.
WHAT'S HOT ALL CHANNELS
The warehouse property market is becoming increasingly important as Shanghai quickly becomes the logistics capital of China. Rental costs for warehouses in prime locations are becoming too expensive for small and medium size companies. We also talk to a global industrial real estate developer to get his take on trends in the global property market.
New energy cars are starting to enter the Chinese market. We'll show you what the options are like if you're in the market for one of these hybrid cars. We'll also speak to Christopher Kearney, president of SPX Corporation, about the Chinese government's efforts to improve energy infrastructure and efficiency.
Stock Index Futures trading is coming to China for the first time. We'll give you a quick overview of what futures trading entails. The investment director at HSBC Jntrst Fund Management Company will give us his opinion on the potential impact of this new financial instrument on the mainland securities market.
This episode's Highlight focuses on the variety of different costs associated with raising a child in China. Then, China has the potential to be the world's biggest market for shavers. We'll speak with the president of Braun to see how his company is trying to take advantage of this market by partnering with Gillette.
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